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  • MyData is not about open data, but personal data.
    • Core Idea
      • Individuals should be in control of their own data
    • Approach
      • aims to strengthen digital human rights (privacy, sovereignty) while opening new opportunities for businesses to develop innovative personal data based services built on mutual trust.
    • MyData is a vision and guiding technical principals so we can have control over the data trails we leave behind us everyday.
  • Three models
    • API Ecosystem
      • Individual APIs to connect
      • Easy to forget what and where you've given consent
    • Platform Model
      • single sign on
      • etc.
    • MyData Model
      • control data flows to individual entities
  • MyData shifts
    • Formal → actionable rights
      • not just legal but something you can actually do. (e.g. click on something)
    • Data protection → data empowerment
      • Things like GDPR are more privacy protection, empowerment is what can you do with the data about you
    • Closed → open ecosystems
      • currently little/no transparency about what data is collected about you
  • GDPR vs MyData
    • GDPR strengthens data protection and our individual rights (hopefully also our trust)
      • key rights
        • consent
        • data portability
        • right to access
        • right to be forgotten
          • grey areas
            • right to be forgotten vs public interest
            • right to remember
            • right of minority groups
        • privacy by design
        • data protection officers
        • breach notification
      • other issue is that some sites are blocking users because they view compliance to be too difficult/costly
    • MyData aims to enable new services based on personal data

GAFA refers to Google, Apple, Facebook, Amazon ( ).